Demand Planning & S&OP Analyst (Mid‑Level, Bilingual)

About the role

We are seeking a mid‑level Demand Planning & S&OP Analyst to join Hershey’s Supply Chain team in São Paulo. The analyst will drive forecast accuracy, support the S&OP/Integrated Business Management process, and provide data‑driven insights for better business decisions.

Key responsibilities

• Develop, maintain and update demand forecasts using historical data, statistical models, market trends and business assumptions.
• Monitor forecast performance through KPIs such as WMAPE and bias, identifying risks and improvement opportunities.
• Build and enhance Power BI reports, dashboards and analytical tools to support decision‑making.
• Prepare reports, analyses and recommendations for Demand Review and S&OP/IBM meetings.
• Ensure alignment between demand, supply and production plans, collaborating with Sales, Customer Service, Finance, Planning, Logistics, Market Intelligence and CPFR teams.
• Analyze forecast deviations and recommend corrective actions.
• Document planning processes and track execution of agreed action plans.
• Support continuous‑improvement initiatives and contribute to inventory optimisation and service‑level improvements.

Required profile

• Bachelor’s degree in Engineering, Business Administration, Economics, Supply Chain, Statistics or a related field.
• Advanced English and intermediate Spanish; trilingual (English, Portuguese, Spanish) is desirable.
• Minimum 3 years of experience in demand planning, forecasting or supply‑chain planning.
• Strong analytical, organizational and problem‑solving abilities.
• Effective communication skills for cross‑functional collaboration.

Required skills

• Power BI
• Microsoft Excel (advanced)
• SAP APO or similar planning system
• Statistical forecasting models
• Data analysis