Email & SMS Manager (Remote) – Brazil
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Descrição do cargo
About the role
A beauty and e-commerce brand is looking for a highly organized, hands-on Email & SMS Manager to own the day-to-day execution and optimization of its retention marketing program. The role reports to the Head of Growth and works remotely on a Monday to Friday schedule, 8:00 am to 5:00 pm PST. It suits someone who can operate independently, keep projects organized and bring forward issues and opportunities.
Key responsibilities
- Own the weekly and monthly Email & SMS calendar and build and optimize lifecycle flows such as Welcome, Abandoned Browse, Abandoned Cart, Checkout, Post-Purchase and Winback.
- Develop campaign concepts, messaging and segmentation, turn strategy into briefs and proposals for the Email Designer, and manage campaigns from concept through launch.
- Run the full QA process before campaigns go live, checking copy, links, CTAs, segmentation, personalization, offers, mobile/desktop rendering, tracking and customer experience, and monitor campaigns after launch.
- Own weekly reporting, track key KPIs and share clear insights and recommendations.
Required profile
- 3+ years of hands-on Email & SMS experience, ideally in DTC or e-commerce.
- Highly organized and detail-oriented, with strong copy and messaging instincts.
- Proactive and comfortable working independently.
Required skills
- Strong experience with Klaviyo and/or other lifecycle marketing platforms.
- Notion and Figma for campaign proposals, briefs, flow maps and presentations.
To apply, use the Apply button on the HireHawk listing.
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