Event Product Manager – B2B Events

About the role

As an Event Product Manager you will treat each event as a business product, owning its strategy, value proposition, market positioning and long‑term performance. You will drive sustainable growth for a portfolio of B2B events while collaborating with cross‑functional teams.

Key responsibilities

• Oversee the full event lifecycle – planning, positioning, branding, execution and performance analysis.
• Maintain strong relationships with exhibitors, sponsors, associations and other industry stakeholders.
• Monitor market trends and participant behaviour to identify expansion opportunities.
• Control event budgets, ensuring revenue targets, profitability and financial sustainability.
• Lead cross‑functional teams (sales, marketing, operations) to align on event execution.
• Track KPIs, conduct performance analyses and present insights to senior management.
• Develop and manage project schedules covering sales, marketing and operational activities.

Required profile

• Minimum 5 years of experience in B2B product management, events or a related field.
• Proven ability to manage relationships with industry stakeholders such as sponsors and associations.
• Strong analytical and results‑driven mindset with experience in cost control and supplier management.
• Familiarity with ERP systems, preferably Oracle.
• Proficiency with Microsoft Office suite.

Required skills

• Oracle ERP
• Microsoft Office