Marketing Campaign Manager
Keeta · São Paulo
Descrição do cargo
About the role
We are looking for a Marketing Campaign Manager to lead the planning, execution, and optimisation of on‑platform and off‑platform campaigns that drive user acquisition, retention and transaction growth for our fast‑growing delivery platform.
Key responsibilities
- Develop and execute creative marketing strategies for major promotions and holiday campaigns, tailoring activity plans to target user groups and market demand.
- Coordinate cross‑functional teams—including Marketing, Product and other stakeholders—to ensure timely delivery of campaign milestones.
- Track, analyse and report on campaign performance metrics such as traffic, conversion and subsidies, and continuously refine tactics based on data insights.
- Design communication plans and timing for campaign promotion across on‑platform channels and external media, ensuring alignment with brand themes and user engagement.
Required profile
- Bachelor’s degree or higher in Marketing, Communications, Business or a related field.
- Business‑level proficiency in English.
- Proven experience in integrated marketing, user operations or campaign management within O2O, e‑commerce or digital platforms.
- Strong understanding of Brazilian consumer behaviour, culture and the digital ecosystem.
- Hands‑on experience managing large‑scale seasonal campaigns such as Black Friday, Christmas or Dia das Mães.
- Excellent communication skills and the ability to collaborate with multicultural teams.
Required skills
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Keeta
São Paulo