Marketing Manager
Galderma · São Paulo
Descrição do cargo
About the role
Galderma is seeking a Marketing Manager to lead the development and growth of its Dermatological Skincare and Therapeutic Dermatology brands. The role focuses on designing integrated, consumer‑centric strategies that drive sales, market share, and profitability across multiple channels.
Key responsibilities
- Lead the development and strengthening of leading brands in the Dermatological Skincare and Therapeutic Dermatology segments.
- Manage a portfolio of more than 120 SKUs generating approximately USD 130M in annual sales.
- Lead the annual strategic planning process, including marketing plan, demand forecast, budget, and investment management.
- Identify growth opportunities across categories, channels, consumer segments, and medical specialties.
- Develop and execute 360° integrated strategies focused on consumers, patients, and healthcare professionals.
- Lead omnichannel campaigns across media, digital, social media, CRM, e‑commerce, sales force, trade marketing, and medical events.
- Drive product launches and innovation initiatives, ensuring flawless execution and delivery of business case objectives.
- Partner cross‑functionally with Sales, Trade Marketing, Medical Affairs, Market Access, Supply Chain, Finance, and Digital teams.
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Publicado há 1 mês
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Galderma
São Paulo