Senior Director, Stills Operations & Business Development – North Brazil

About the role

We are looking for a senior leader to drive growth and operational excellence for still‑drink categories across North Brazil. Based in Fortaleza, the role will oversee relationships with five bottlers, including Solar, the second‑largest bottler in the country, and align regional activities with Coca‑Cola’s global commercial objectives.

Key responsibilities

• Define and execute the regional strategy for still categories, targeting revenue, volume, share and transaction growth.
• Build and nurture collaborative partnerships with bottlers, especially Solar, to deliver joint growth plans.
• Identify whitespace opportunities and launch new products, expanding market presence.
• Optimize the bottler‑packaging‑product‑channel (OBPPC) model to improve profitability and system efficiency.
• Shape channel‑specific go‑to‑market strategies that respond to regional dynamics and competition.
• Lead business‑development initiatives in under‑penetrated markets to increase brand reach.
• Implement revenue‑growth‑management (RGM) actions using market insights and data‑driven decisions.
• Monitor performance metrics and ensure accountability for revenue, volume and share targets.
• Act as a thought leader and advisor to both internal teams and bottler partners.

Required profile

• Proven senior‑level experience in commercial leadership within the beverage or consumer‑goods sector.
• Strong track record of delivering growth in partnership‑driven environments.
• Excellent strategic thinking and execution capabilities.
• Ability to influence and collaborate with multiple stakeholders.
• Results‑oriented mindset with a focus on measurable outcomes.

Required skills