Marketing Analyst – Digital & Campaign Support

About the role

Support the Marketing area in achieving brand objectives by executing digital and administrative tasks. Contribute to the development and implementation of marketing strategies, ensuring alignment with brand goals and company direction. Assist in campaign planning, performance tracking, and cross‑functional coordination to drive effective brand communication and engagement.

Key responsibilities

• Implement campaigns, initiatives and projects aligned to the Marketing Plan.
• Serve as point of contact for the sales team on promotional cycle guidelines and material requests.
• Support the Marketing manager in developing presentations for LATAM meetings, training and promotional cycles.
• Manage the promotional calendar, perform stock control and place purchase requisitions in SAP.
• Route materials for approval in Agile and collaborate continuously with the Regional Marketing team.
• Create content for PR activities, e‑mail campaigns, websites and social media to maximize engagement.
• Monitor digital market trends, CRM activities and track social media KPIs.
• Develop promotional materials and online campaigns to drive brand awareness.

Required profile

• Intermediate English proficiency; Spanish is desirable.
• Familiarity with social media platforms and Microsoft Office.
• Analytical mindset, teamwork orientation and resilience.

Required skills

• SAP
• Salesforce (SFDC)
• Google Analytics
• RD Station
• Microsoft Office