Analista de SEO Sênior

About the role

This senior SEO analyst position is based in Brazil and focuses on driving organic growth for a fast‑moving technology and financial services environment. You will own scalable SEO initiatives, combining technical expertise, AI‑enhanced content workflows, and performance analysis to increase visibility, qualified traffic, and business impact.

Key responsibilities

• Design and lead end‑to‑end SEO content strategies, from keyword research to execution and measurement of organic revenue impact.
• Develop AI‑assisted content workflows, including research, brief creation, drafting support, E‑E‑A‑T reviews, optimization, and content refresh.
• Optimize for emerging search experiences such as Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).
• Analyze data from Google Search Console, GA4, and internal conversion metrics to uncover growth opportunities beyond traffic volume.
• Manage technical SEO initiatives: crawling, indexing, rendering, structured data, and site performance.
• Automate SEO processes with scripts, AI agents, and productivity tools.
• Partner with developers to define technical requirements and ensure SEO best practices are embedded in products.
• Monitor performance indicators and communicate insights to stakeholders across platforms like Google Discover, News, YouTube, and app stores.

Required profile

• Extensive experience managing SEO content projects at scale with a focus on traffic growth and conversion.
• Practical experience using AI tools in daily workflows, including prompt engineering and automation.
• Strong knowledge of on‑page, technical, and off‑page SEO pillars.

Required skills

• Semrush
• Ahrefs
• Screaming Frog
• Google Search Console
• GA4
• AI tools (prompt engineering, automation)
• Scripting for SEO automation