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SEO & GEO Analyst

LatamCent

Remote
Remote Mid 🇬🇧 English
Google Tag Manager Google Analytics 4 Consent Management Platforms Google Data Studio / Looker Studio GEO implementation

Job description

About the role

We are a US‑based digital marketing agency serving community financial institutions. As an SEO & GEO Analyst you will own the technical and analytical side of SEO across a portfolio of clients, driving organic growth and ensuring reliable tracking in an AI‑driven search landscape.

Key responsibilities

  • Drive organic performance improvements through technical SEO, on‑page optimization, and structured content strategy.
  • Build and maintain accurate tracking infrastructure using Google Analytics 4 and Google Tag Manager.
  • Lead GEO implementation to enhance client visibility in AI‑powered search experiences.
  • Audit and support Consent Management Platform setups to keep tracking reliable amid evolving privacy regulations.
  • Develop repeatable processes and documentation for scalable SEO execution.
  • Identify and prioritize ranking, traffic, and conversion opportunities across the client portfolio.

Required profile

  • Minimum 3 years of SEO experience in a digital marketing agency.
  • Hands‑on proficiency with Google Tag Manager and Google Analytics 4.
  • Solid technical SEO foundation covering crawl analysis, site architecture, Core Web Vitals, and schema.
  • Familiarity with Consent Management Platforms and their impact on data collection.
  • Systems thinker who can turn one‑off tasks into repeatable, scalable workflows.

Required skills

  • Google Tag Manager
  • Google Analytics 4
  • Technical SEO (crawl analysis, site architecture, Core Web Vitals, schema)
  • Consent Management Platforms
  • Google Data Studio / Looker Studio
  • Claude AI tools (or similar AI workflow tools)
  • GEO implementation for AI‑driven search

What we offer

  • Competitive salary – share your expectations during the application.
  • Fully remote work with a focus on Latin America.
  • Flexible start date and full‑time permanent contract.

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